Video

Video ads offer a powerful way to connect with viewers by displaying your message right when they start watching content on the platform. This format supports videos ranging from 6 to 60 seconds and offers flexible placement options such as pre-roll (before content starts) and mid-roll (during content), with both skippable and non-skippable options available. You also have the flexibility to run shorter ads within your selected duration—for example, if you book a 10-second slot, you can place a 7, 8, or 9-second ad based on your creative needs and this option is available in other duration as well. These ads appear across high-impact content like Movies, Non-Fiction Shows, and OTT Exclusive Series, ensuring broad visibility and strong brand recall. Advertisers can choose between two pricing models—CPM (Cost Per 1,000 Impressions) for reach-based campaigns or CPCV (Cost Per Completed View) for performance-driven goals—allowing you to align your media plan with your campaign objectives and budget.